All about Matcha

You've probably already heard of Japan, for the longevity of its inhabitants, particularly those of Okinawa. This Japanese archipelago of 160 islands has the highest concentration of centenarians in the world (76 out of 100,000 inhabitants). In fact, Okinawa is one of the "blue zones", regions where life expectancy is exceptional. Thanks to a balanced diet, regular consumption of green tea, an active lifestyle and unique life philosophies such as ikigai, the Japanese seem to have found the secrets to a long and healthy life. The role of a healthy, balanced diet The Japanese diet is recognized as one of the healthiest in the world. It consists mainly of fish, rice, vegetables, tofu, seaweed and fermented products such as miso and natto. Vegetables play a central role in Japanese meals, especially those in season. Fermented products, rich in probiotics, are essential for good intestinal health, which contributes to overall well-being. This diet, low in saturated fats and sugars, is rich in nutrients, fiber and antioxidants. The Japanese also prefer moderate portions and take time to enjoy their meals, a habit that contributes to good digestion and a healthy metabolism. For example, they practice "hara hachi bu", an Okinawan concept of eating until you're only 80% full, to ensure digestive comfort. Green tea consumption The Japanese are great fans of green tea, and matcha is recognized as one of the world's most prestigious teas. Reduced to a powder, it allows you to take full advantage of its nutrients, notably antioxidants, amino acids, vitamins and minerals. Particularly rich in catechins, matcha helps protect cells from damage caused by oxidative stress and helps reduce inflammation in the body. It also contains L-theanine, an amino acid that promotes relaxation without drowsiness, providing long-lasting, gentle energy. The Japanese appreciate this tea not only for its revitalizing effects, but also for its cognitive benefits and contribution to cardiovascular health. Regular consumption of green tea is part of a Japanese tradition that promotes health and longevity. An active, community-based lifestyle In Japan, it's common to remain active throughout one's life. Many Japanese engage in light physical exercise, such as daily walking or cycling. Community ties also play an important role in everyone's life. Throughout their lives, Japanese people actively participate in neighborhood activities and maintain a strong social network, which reinforces their sense of belonging, social well-being and mental health, all of which are factors in longevity. Ikigai: a philosophy of life to give meaning to life Ikigai is a Japanese concept that translates as "reason for being". This philosophy encourages people to find what makes them get up each morning with enthusiasm and determination. The Japanese believe that having a reason for living, however modest, contributes not only to happiness, but also to longevity. By identifying what they're passionate about, what they're good at, what the world needs and what can bring them an income, the Japanese cultivate a deep and lasting sense of well-being. In areas like Okinawa, where longevity is particularly high, older people continue to cultivate their ikigai by being active in the community, practicing their favorite activities regularly, and maintaining strong social ties. This philosophy helps people to live each day with intention and overcome challenges with resilience. Prevention and medical care Japan's healthcare system places a strong emphasis on prevention. Regular medical check-ups are encouraged and available to most Japanese, helping to detect illnesses at an early stage. Preventive care contributes to health and longevity by helping people maintain good physical and mental condition. In short, Japanese longevity is the result of a set of practices, values and lifestyle choices that promote health and well-being at every stage of life. They show us that longevity is not just about genes, but about a balanced, intentional lifestyle.

Discover the effects of matcha on concentration and memory. Rich in L-theanine, caffeine and antioxidants such as EGCG, matcha boosts alertness and protects against cognitive decline. Studies underline its potential for optimizing cognitive performance. Incorporate TSUKI matcha, prepared with care, into a balanced diet to support brain function.

How about a gift of well-being for Mother's Day? Discover 10 sweet and thoughtful gift ideas to celebrate moms: from TSUKI vanilla matcha for a soothing ritual, to natural skincare, candles, notebooks or plants to create a true wellness interlude.

Discover how matcha, a natural elixir, can enhance your skin and hair with simple, effective home treatments!  

Boost your sporting performance naturally with the benefits of matcha!

Matcha: A difficult choice In 2025, matcha is everywhere! This Japanese green tea powder, renowned for its virtues and unique taste, is attracting more and more enthusiasts. But where to buy it? Do you prepare it yourself at home, or are you tempted by specialist cafés? Here's a detailed comparison to help you make the best choice. Buy Matcha Online: the comfort of home Advantages: ✔ Wide choice: Online stores offer an impressive variety of matchas, of different qualities, origins and prices. With TSUKI Ritual Kits, you have access to ceremonial-quality matcha: TSUKI Ritual Kit, with Original Matcha, perfect for an authentic experience. The Vanilla Ritual Kit, with Matcha Vanilla with subtle vanilla notes, ideal for a gourmet touch. ✔ Great value for money: a matcha in a café costs around €8, while a cup prepared at home costs less than €1 (80 cents). A considerable saving for matcha lovers! ✔ Convenience: Receive your matcha directly at home, effortlessly. ✔ Comprehensive information: Online product descriptions enable an informed choice. Disadvantages: ❌ Delivery times: You have to be patient for a few days before receiving your order. ❌ Quality to check: Hence the importance of choosing a trusted seller like TSUKI. Preparing matcha at home: a sensory experience Preparing your own matcha is an enriching experience. It allows you to control the quality of the drink and adapt the preparation to your own tastes. Advantages: ✔ Total control: You choose the matcha quality and adapt your recipe. ✔ All-in-one kit: TSUKI Ritual Kits include the essential accessories: The bamboo whisk (chasen) for perfect texture. The measuring spoon (chashaku) to reproduce the same proportions every time. No need for a special bowl, any bowl in your kitchen will do! ✔ Huge savings: Making matcha at home costs 10 times less than at the café. ✔ Freedom to customize: Adjust the intensity, add milk, syrup, or stay true to tradition. Disadvantages: ❌ Technique to master: But with the right accessories, getting the hang of it is a snap. ❌ Light preparation: A few seconds longer than a simple coffee order. Buying Matcha in a Café: Immediate pleasure. Advantages: ✔ Instant tasting: You enjoy your drink immediately. ✔ Expert advice: Staff can guide you on flavors. ✔ Social experience: A pleasant break away from home. Disadvantages: ❌ High price: €8 a cup vs. 80 cents at home. ❌ Less freedom: You can't adjust the proportions to your preferences. ❌ Travel required: You're dependent on the café's hours and location. Conclusion: the best choice is at home! If you want quality matcha that's economical and customizable, nothing beats home preparation. With TSUKI Ritual Kits, you have everything you need for an authentic, gourmet experience, at an unbeatable price. So, ready to transform your everyday life with the perfect matcha? ✨

What if we took the time to savor each moment as if it were unique? This concept exists and is called ichigo ichie, which literally translates as "once, once encounter". 

Whether for tea ceremonies or culinary creations, TSUKI matcha offers an authentic, enriching experience that respects tradition while exploring new taste dimensions.

Everything you need to know about preserving the flavour and quality of matcha.

Matcha, with its multiple benefits and versatility, is making its mark in gastronomy and cosmetics, and TSUKI offers quality options, ideal for your culinary creations and beauty rituals.

Beyond its refined taste and numerous health benefits, matcha tea proves to be a valuable partner for those wishing to lose weight. But how can this green tea powder really help you lose weight? Let's explore its key nutrients and their impact on our metabolism.

The choice between organic and conventional matcha has an impact on your health, the environment and the taste experience, and with TSUKI, you opt for superior quality that respects your values.

Matcha: More than just a drink, a genuine slimming ally Matcha, the finely ground green tea powder native to Japan, is much more than just a trendy drink. Its exceptional properties make it an ideal ally for those who want to lose weight healthily and sustainably. Let's find out how matcha can support your slimming program. The slimming benefits of matcha Matcha has a wealth of health benefits, and its properties actively contribute to weight loss. Here are just a few of its major benefits: Faster metabolism: Rich in catechins, notably EGCG (epigallocatechin gallate), matcha stimulates the metabolism, which helps burn fat. It helps you burn more calories, even at rest. Appetite control: L-theanine, an amino acid found in matcha, has soothing properties that can help reduce snacking cravings and better manage stress, an aggravating factor in weight gain. Body detoxification: Matcha is a powerful antioxidant that helps eliminate toxins from the body. Proper detoxification is essential for healthy body function and effective weight loss. Improved digestion: matcha's high fiber content promotes better digestion and prevents constipation, contributing to optimal intestinal transit. Natural energy boost: Unlike coffee, matcha provides long-lasting energy without the energy crash. This enables you to stay active and engage in regular physical activity, essential for weight loss. How do you incorporate matcha into your weight-loss program? It's easy to incorporate matcha into your daily routine. Here are a few ideas: Matcha latte: Prepare a delicious latte by mixing ceremonial-grade matcha with vegetable milk (almond, soy, etc.) or skimmed cow's milk. Smoothies: Add a teaspoon of matcha to your green smoothies for a boost of nutrients and energy. Baking: Add culinary matcha to your healthy baking recipes (muffins, cakes, etc.) to give them a unique flavour and a slimming boost. Tips for effective weight loss with matcha Although matcha can help you achieve your weight-loss goals, it doesn't work miracles. For optimum results, it's important to combine its consumption with : A balanced diet: Focus on fruit, vegetables, lean proteins and wholegrain cereals. Regular physical activity: Practise a sporting activity suited to your abilities at least 3 times a week. Hydration: Drink at least 1.5 liters of water a day. Restorative sleep: Get at least 7 to 8 hours of sleep a night. Matcha, a powerful but not magical ally Matcha is a valuable addition to your slimming program, thanks to its multiple benefits. At TSUKI, we offer a selection of top-quality matchas to suit every taste: Ceremonial matcha for a pure, authentic experience. Vanilla matcha for a gourmet, comforting touch. Culinary matcha for tasty creations in the kitchen. Discover our products and start making matcha part of your routine today to enjoy its benefits and reach your goals the natural way.

Discover how to reduce your coffee consumption by switching to matcha. A healthier alternative that gives you more energy and numerous health benefits. 

Include Matcha in your January Good Resolutions: Benefits and Recipe Ideas January is the month of good resolutions! After the excesses of the festive season, many people are looking to adopt a healthier lifestyle. If you want to add a touch of originality and goodness to your goals, why not include matcha in your routine? This Japanese green tea powder, rich in antioxidants and nutrients, is an ally of choice for a year full of vitality. Why matcha for your New Year's resolutions? Matcha offers many benefits that go perfectly with New Year's resolutions: Lasting energy boost: Unlike coffee, matcha delivers sustained energy without unwanted side effects such as anxiety or palpitations. Its L-theanine content contributes to enhanced concentration and a better mood. Health benefits: Rich in antioxidants (catechins), matcha helps protect cells against oxidative stress. It also promotes liver detoxification and boosts metabolism, which can be useful for healthy weight loss. Wellness ritual: Preparing matcha is a real moment of pause and relaxation. Taking the time to savour it contributes to serenity and mindfulness, essential elements for keeping resolutions. Culinary versatility: Matcha isn't just a hot drink. It can be incorporated into a wide range of recipes, from smoothies and pastries to sauces and savoury dishes. This means you can diversify your diet and enjoy its benefits in many different ways. Ideas for incorporating Matcha into your daily routine in January: As a drink with ceremonial matcha: Matcha latte: Simple and delicious, matcha latte is prepared by mixing matcha with hot milk (vegetable or animal). Green smoothie: Add a teaspoon of matcha to your usual green smoothie for a nutrient boost. Iced matcha tea: Perfect for hot days (even in winter!), iced matcha tea is refreshing and thirst-quenching. In your recipes with culinary matcha: Matcha cakes and muffins: Give your baked goods an original touch by adding matcha to the batter. Matcha ice cream: A healthy, refreshing treat. Matcha sauce for savoury dishes: Add a touch of originality and color to your dishes. Tips for choosing the right matcha : To enjoy the full benefits of matcha, it's important to choose a quality powder. Choose a ceremonial matcha, such as our Original matcha, renowned for its subtle aroma and superior quality. Avoid cheap matcha, which can have a bitter taste and fewer beneficial effects. Conclusion: Including matcha in your January resolutions is a great way to start the year on the right foot. Its health benefits, versatility and unique taste make it an invaluable ally for a year full of vitality and well-being. So don't hesitate, get started!

Matcha is an ideal post-holiday ally thanks to its metabolism-boosting virtues and digestive benefits, helping to eliminate excess and restore balance.

Matcha is a gift that appeals both to tea lovers and to those curious enough to explore new flavors. 

Matcha is much more than just a trend. Thanks to its many benefits, it richly deserves its place in your daily routine.

If you've never tasted Shizuoka matcha, it's time to add it to your list of teas to try. Whether you're a novice or a connoisseur, Shizuoka matcha will seduce you with its purity and character.

Koicha and Usucha are two of Japan's best-known traditional techniques. Find out how these two preparations differ, and which one to choose according to your preference.